For much of the last decade, organizations around the world treated the public cloud as the natural home for enterprise workloads, drawn by fast deployment, elastic scalability and lighter operational overhead. In 2026, however, a new priority is taking hold amid a more complicated regulatory and geopolitical landscape: keeping control over where data lives, who can reach it and which laws apply to it.
Data sovereignty has grown from a compliance checkbox into a strategic business concern. New regulations, artificial intelligence and geopolitical uncertainty are all pushing enterprises to rethink where their critical workloads belong. For many, that rethink is leading to greater investment in on-premises infrastructure as part of a broader IT strategy.